{"id":1,"date":"2022-01-31T11:22:00","date_gmt":"2022-01-31T10:22:00","guid":{"rendered":"https:\/\/www.narita.es\/thinklab\/?p=1"},"modified":"2024-06-03T12:48:18","modified_gmt":"2024-06-03T10:48:18","slug":"la-comunicacion-a-traves-del-diseno-como-herramienta-para-difundir-el-legado-de-ibn-gabirol","status":"publish","type":"post","link":"https:\/\/www.narita.es\/thinklab\/la-comunicacion-a-traves-del-diseno-como-herramienta-para-difundir-el-legado-de-ibn-gabirol\/","title":{"rendered":"Maskom en el Teatro Soho Caixabank"},"content":{"rendered":"\n
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Maskom en el Teatro Soho Caixabank (enero 2022)<\/sup><\/h1>\n\t\t\t

Mateo Garc\u00eda Postigo [Narita Estudio]
Juan Aguilar Jim\u00e9nez [Docente e investigador de la Universidad de M\u00e1laga] []
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Art\u00edculo original \u00a9<\/p>\n\t\t\t\t

Publicado 31\/01\/2022<\/p>\n\t\t\t\t

C\u00f3mo citar este trabajo: Garc\u00eda, M., y Aguilar, J. (2021). Maskom en el Teatro Soho CaixaBank, un ensayo de ret\u00f3rica visual. Um\u00e1tica.\r\nRevista sobre Creaci\u00f3n y An\u00e1lisis de la Imagen, 4.\r\nhttps:\/\/doi.org\/10.24310\/Umatica.2021.v3i4.13885\r\nUm\u00e1tica. 2021; 4. https:\/\/doi.org\/10.24310\/Umatica.2021.v3i4.13885<\/p>\n\t\t\t\t

Um\u00e1tica. Revista sobre Creaci\u00f3n y An\u00e1lisis de la Imagen\r\n{issn: 2659-5354 \/\/ d.l.: MA- 1628-2018}<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t

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RESUMEN<\/h2>\n\n\n\n

Las ilustraciones creadas para la campa\u00f1a publicitaria de la marca Maskom para Teatro Soho Caixabank, es el objetivo de este ejercicio de ensayo visual, Una colecci\u00f3n de ret\u00f3ricas visuales, compuestas a trav\u00e9s de la combinaci\u00f3n de elementos comestibles transformados, escalados y reinterpretados basados en la historia del teatro, a trav\u00e9s de la selecci\u00f3n de un conjunto de obras representativas.<\/p>\n\n\n\n

Maskom Supermercados es una franquicia hist\u00f3rica de M\u00e1laga que, en su condici\u00f3n de patrocinador, se publicita en las redes sociales del teatro a trav\u00e9s de estas im\u00e1genes que hacen convivir dos marcas de \u00e1mbitos bien distintos \u2013el sector agroalimentario y el cultural\u2013 sin dejar de ofrecer un contenido exigente, en su desarrollo gr\u00e1fico y enfoque conceptual, y entretenido. Esta propuesta gr\u00e1fica desrarollada por Narita Estudio re\u00fane, bajo el t\u00edtulo \u201cHistoria del Teatro\u201d mas de 20 ilustraciones \u2013de las que se muestran en este ensayo doce\u2013 como un conjunto de met\u00e1foras, elipsis y juegos de ret\u00f3rica visual.<\/p>\n\n\n\n

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(Investigaci\u00f3n<\/a>)<\/p>\n Febrero 2024<\/span>\n <\/div>\n

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Artesan\u00eda en Madera y Arquitectura Sostenible. Conectando con la Esencia de Fuerteventura<\/h2>\n
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(Investigaci\u00f3n<\/a>)<\/p>\n Diciembre 2023<\/span>\n <\/div>\n

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\n <\/a>\n <\/div>\n <\/div>\n
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La Comunicaci\u00f3n a trav\u00e9s del dise\u00f1o como herramienta para difundir el legado de Ibn Gabirol<\/h2>\n
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(Evento<\/a>)<\/p>\n Junio 2023<\/span>\n <\/div>\n

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Primera Sesio\u0301n THINK LAB<\/h2>\n
\n Seguir leyendo\n\t\n<\/svg>\n<\/a>\n <\/div>\n <\/div>\n <\/article>\n\n \n <\/div>\n\n \n <\/div>\t\n\n <\/div>\n\n<\/section>\n","protected":false},"excerpt":{"rendered":"

RESUMEN Las ilustraciones creadas para la campa\u00f1a publicitaria de la marca Maskom para Teatro Soho Caixabank, es el objetivo de este ejercicio de ensayo visual, Una colecci\u00f3n de ret\u00f3ricas visuales, compuestas a trav\u00e9s de la combinaci\u00f3n de elementos comestibles transformados, escalados y reinterpretados basados en la historia del teatro, a trav\u00e9s de la selecci\u00f3n de […]<\/p>\n","protected":false},"author":8,"featured_media":511,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investigacion"],"acf":[],"yoast_head":"\nMaskom en el Teatro Soho Caixabank | NARITA Thinklab<\/title>\n<meta name=\"description\" content=\"RESUMEN Las ilustraciones creadas para la campa\u00f1a publicitaria de la marca 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